Pakistan StartUps provides a platform where you can get guidelines and make strategies related to your company’s products and services and categorizing them based on how well they‘ll performing and their competitiveness. The categorizing helps company to recognize where they should invest, reorganize, cut costs, and improve their overall business so that it’s more efficient and profitable for your business. Creating a value proposition that is meaningful to all of the startups including its staff, customers and investors are one of the first challenges any entrepreneur or startups faced. It helps you to make strategies for a business portfolio that can be related to your investment, holdings, products, businesses, and brands. Pakistan startups will provide a platform where you can get suggestions to know your customer and how your proposed solution can help solve the problem of customers. Marketing and business plans attempt to make the product appeal to specific groups of people or target market.